Present and Past Radio Shows

The Marketing of Business

Interview – Talk Radio Show

For Regional Business Owners & Executives

• Be a guest interviewee. No cost.
• Be a sponsor
• Be a listener

The radio show, “The Marketing of Business”, is being produced for the 15th consecutive year. It airs two times a week.

Bonus programs are provided throughout the year bringing additional airtime to advertisers, at no additional cost. The audience is primarily business men & women.  Buyers. Decision Makers! “The Marketing of Business” program is on the air every week.

The station is the highly recognized & respected 80 year-old WHAT (1340-AM). The 60-second commercials are $190/each & $100/each for the repeat broadcast ($290/week total). Since the second airing each week is a repeat broadcast they must be purchased as one unit.Thirty-second spots are $125, plus $70 for the repeat show (total of $195/weekly). Should a sponsor take a commercial in each half hour, one extra will be free. Pay for two,
benefit from three. Spots bought are non cancellable.

There are bonuses. Lots of add-on value bonuses. They include:

Additional benefits:

1. Advertisers are welcome to be interviewed on one of the programs. Be on the air for almost the full hour – at no charge. And be on again, for the rebroadcast – – at no charge. Two shows. Free!
2. Being on the show is an opportunity to gain news-publicity establishing the interviewees as an authority on your products or services in a variety of newspapers, trade & business publications. This can include a photo taken in front of the radio microphone while you are on air. Use it as you see fit: Webpage…Literature…Reprints…
3. Sponsors gain recognition in the business newspaper, ACT, through ads & legitimate news stories – – at no charge.
4. Payment can be made over a period of 3-4 months.
5. Commercials will be written…Free!
6. Voiceover talent…Free!
7. Recording & Production…Free!
8. Reach an audience of buyers, business & financial men & women.

Times subject to change.

Radio Division of